Brand Manager (Marketing)
Brand Manager
Who We Are
Essity is a global leader in health and hygiene headquartered in Stockholm, Sweden, with a North American headquarters located in Philadelphia, PA. We are a multi-billion-dollar company with a purpose to break barriers to well-being for the benefit of consumers, patients, care givers, and customers across the globe. We do this through innovations in our Professional Hygiene, Consumer
Goods, and Health & Medical business units that provide hygiene and health solutions to over a billion people every day worldwide.
Working at Essity is more than a career, it is where you will play your part in a better future, to improve well-being for people and have opportunities to drive positive change for society and the environment. As an employee at Essity, you will belong to a team where you feel valued, are safe, supported to grow and challenged to generate business results in a friendly and open atmosphere.
About the Role
Essity is looking for an experience Brand Manager. This job is responsible to support in the execution of innovation strategies and initiatives for the North American Consumer Goods business unit. They will be reviewing market and sales trends as well as helping to identify new opportunities for new projects and driving innovation initiatives.
The ideal candidate should/could live in Philadelphia, PA.
We're looking for people who embody our values, aren't afraid to challenge, innovate, experiment, and move at a fast pace. We're always looking for ways to improve our products and ourselves. If this is you, we'd love to talk.
What You Will Do
- Research Market Trends: Collect, compile, verify, and analyze data on market trends, consumer behavior, and competitor activity to identify new opportunities.
- Product Understanding: Collect, compile, verify, and analyze data on product performance and customer feedback to identify areas of quality and performance improvements.
- Sales Trends: analyze category specific volume and sales data for new products and product features to identify new innovation opportunities.
- Drive Innovation Initiatives: Manage cross-functional teams to deliver idea, concept, business case, product, claims, packaging, communication, launch plan and KPIs for tracking with the support of a Brand Innovation Manager.
- Support Execution of Innovation Strategies: Support the development and implementation of innovation strategies that align with the brand/category goals and market trends to drive superiority and differentiation.
- Identify Opportunities for new projects or upgrades: Analyze existing assortment and market, consumer and sales trends to identify areas for new innovation initiatives or upgrades to drive superiority and differentiation in the market.
- Product and Packaging Graphics Coordination: Support the project team in managing timelines and deliverables related to both packaging and product graphics, including bags, individual wrappers, release papers, and non-woven print designs. Track progress, flag potential delays, and help maintain momentum to meet key milestones.
- Collaborate with Stakeholders: Work closely with various departments, including marketing, sales, product development, and R&D to develop and execute innovation initiatives.
Who You Are
- Educational Background: A degree in business, management, or a related field is typically required; advanced degrees may be preferred.
- Experience: 3+ years of proven track record in brand marketing, product marketing or innovation management, or a related area, with experience in working with cross-functional teams
- Analytical Skills: Strong analytical and problem-solving skills to assess market trends and identify opportunities for innovation.
- Creativity: Ability to think creatively and develop innovative solutions to complex problems.
- Communication Skills: Excellent verbal and written communication skills to effectively convey ideas and collaborate with diverse teams.
What We Can Offer You
Our purpose, Breaking Barriers to Well-Being, provides meaning to everything we do. Join us to improve well-being for people and drive positive change for society and the environment. At Essity, you'll feel valued, empowered to grow, and challenged to achieve business results in a collaborative and open atmosphere.
Compensation and Benefits:
Expected Compensation
Competitive annual salary + annual incentive bonus + benefits
Pay offered may vary depending on multiple individualized factors such as knowledge, skills, and experience.
Along with competitive pay you will be eligible for the following benefits:
- United Healthcare PPO / EyeMed Vision Insurance / Delta Dental Insurance
- Wellness program provided through Rally
- Healthcare and Dependent Care Flexible Spending Accounts (FSA)
- 401(k) with employer match and annual employer base contribution
- Company paid Basic Life, AD&D, short-term and long-term disability insurance
- PTO offering with Paid Holidays
- Scholarship program for children of Essity employees.
Additional Information
The Company is committed to equal employment opportunity and providing reasonable accommodations to qualified candidates and employees pursuant to applicable law. We value and encourage diversity and solicit applications from all qualified applicants without regard to race, color, gender, sex, age, religion, creed, national origin, ancestry, citizenship, marital status, sexual orientation, physical or mental disability, medical condition, military and veteran status, gender identity or expression, genetic information, or any other characteristic protected by federal, state, or local law.
If you require reasonable accommodation as part of the application process please contact EssityHRNorthAmerica@essity.com
Together, we are improving lives, every day
Working at Essity is not just a career; it is a chance to directly make the world a healthier, more hygienic and safer place. With impactful innovations coupled with sustainable solutions, we strive to reach more people every year with the necessary and essential solutions for well-being.
Application End Date:
Job Requisition ID:
Essity255608